Every year Lucky Shops, the hottest sample sale in town hosted by Lucky Magazine, attracts shoppers from all over the country looking to garner amazing deals from the most in-demand designers. This year, Chevrolet sponsored the event in honor of the redesign of the Chevy Malibu. Looking to make the car more fashion forward Lucky Magazine approached designer Rafe Totengco to create a limited collection inspired by the Malibu’s redesign.
Rafe’s capsule Chevy collection includes two small leather goods, a key and card case and a French wallet as well as a flap clutch, all crafted in Anthracite snakeskin and lined with red satin, inspired by the features and colors of one model of the Malibu.
Totengco says “I was thrilled to collaborate with Lucky and Chevy to design a limited edition series of accessories. Chevy is an American iconic brand and Lucky is the ultimate shopping guide for girls, it was a win-win situation for me. There's so much synergy and it is such an amazing co-branding opportunity, I agreed to do it immediately.”
The Rafe for Chevy collection was available at Lucky Shops, held at the Metropolitan Pavilion October 25-27th, and is now online at luckyshops.com and bluefly.com.
Rafe Behind the Wheel!!!
Monday, November 5, 2007
Chevy and Rafe
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3 comments:
finally, some news! congratulations, the update is definitely worth the wait!
nice goin Rafe. did you get a free car out of that deal? ha-ha.
I got 2 of those bags and I'm thrilled. My girlfriends are all jealous of course. You snooze you lose is what I say. Thanks for designing such lovely accessories.
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